Welcome Ray Collins to the Suncoast Post

Welcome Ray Collins to the Suncoast Post

If you live in Florida, there’s a better than average chance you have bought and/or sold real estate in the past few years. Make no mistake, there is a LOT of coming and going in the Sunshine State, and especially here on the Suncoast. We did a recent ‘search’ and there’s over 5,000 houses and condos for sale right now in Sarasota and Manatee County.

Along with an experienced group of colleagues who are experts in the field, we’re going to use this new column to discuss the things you need to know before you make one of the most important decisions of your life.

One of the first big decisions is–who to use as a real estate agent? Judging from Facebook, it may appear every other person works in the industry—but how many do it full-time, and how many really know the area? Some dabble and others just moved here to resume careers from up north. One expert said when you factor in the number of full-time knowledgeable agents who sell more than one home a year, the number of realtors in the area goes from thousands to hundreds.



It’s important you feel a comfort level with the person you choose to lead you in this important decision. You should find someone professional, trustworthy and has knowledge of the community.

In the coming weeks, we’ll talk about how you can educate yourself before you make any big decisions involving real estate.

A little background on me—I spent most of my career in the media, from writing magazine articles to anchoring the news on TV. Besides having to communicate succinctly, meet non-negotiable deadlines and tell good stories, I also had to learn how to produce videos, market stories and know how to ‘spread the word’ to the largest audience possible.

These qualities are helping me in real estate. An ability to produce professional videos—complete with narration–has given me a unique niche. Plus my deep knowledge of the area helps as well.

Looking forward to your questions and comments and thank you for supporting the Suncoast Post!

(Ray Collins is a sales agent affiliated with Coldwell Banker’s downtown Sarasota office. For more information, go to raycolllins.cbintouch.com  or ray.collins@floridamoves.com)

Photo from Ray Collins


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