LifeWorx – New Business in Sarasota Helps to Provide Local Elder Care and Lifestyle Services

LifeWorx is independently owned, accepting only private pay or long-term care ins. We provide the best in-home caregivers to families of greater New York and now Florida, opening our first office on Main St in Sarasota.

LifeWorx was founded in 2004 on the basis that no one should struggle to find reliable help in the home. Since then, we’ve grown to be the finest local elder care and lifestyle services provider in the Greater New York area. Our services range from long-term elder care to companion care, both part-time and 24/7 live-in care. We also specialize in Alzheimer’s/dementia, ambulatory care & private-duty nursing. We can also help you find the perfect housekeeper, chef, personal assistant, or estate manager.

With personal attention, a wealth of resources, and unique solutions for your needs, LifeWorx is dedicated to improving your loved one’s quality of life. Our team works together to make sure that only the best, most qualified, and most reliable candidates work for our clients. We’ve provided over 500,000 services to more than 5,000 families and we’re here for you, too.

Founders Story

I have always seen the glass half full, even though my life has had its share of challenges. As a child growing up in India, I watched my mother struggle to maintain a comfortable and functional home for our family of seven. My siblings and I helped wash the dishes, do laundry and supervise the younger children in between school and homework. I was blessed to come from a wealthy family, but despite our means, good household help remained hard to find.

Fifteen years ago, I lost my wife to cancer and unexpectedly found myself a single parent experiencing the challenges of finding childcare and more. One afternoon, a few months after my wife passed away, I came home early and found my roof leaking, my son laying in bed depressed and the housekeeper gone with all my silverware. Shocked and frustrated, this moment crystallized my belief that finding good domestic help is awfully difficult. No one should have to accept unreliable help and never when the need is critical.

After a period of trial and error, I found Dahriya, a gift, to be our housekeeper. I knew she was outstanding because she was first looking to help a family, while also making a living for herself. I had learned that those who are looking to help—and not just make money—make the best service providers.

Now, my life is filled with talented and trusted service providers that bring me joy, freedom and a home full of peace and order. To get great service, you have to start with great people.

After graduating from top rated colleges, IIT Mumbai and MIT, and gaining on-the-job business management experiences for 25 years, I learned that efficient organizations can bring quality, reliability and convenience into our lives. We build cars that run problem-free for 10 years and 100,000 miles, we walk around the corner and get a great meal with outstanding service from most restaurants in Manhattan, and we can land perfectly on the moon…Why don’t we have a reliable way of securing great help at home, the most fulfilling place in our lives? As I asked around in my community, I found that many families have trouble getting the outstanding in-home service they deserve. The need is large and, consequently, so is my passion. Now we know that the need is not fulfilled because the systems and processes are fragmented and only few organizations are devoted to this cause.

Creating LifeWorx has been challenging and fulfilling. The challenge is large as we strive for perfection in service. In the last five years we have improved from 90% customer satisfaction to 98+% customer satisfaction.

We have seen tears of joy in certain moms’ eyes when we give them multiple choices of outstanding professionals for childcare at home, even when the need has been urgent. We have seen the smiles on hundreds of care providers’ faces, who found the type of work they love, close to their own homes and with a kind family and appropriate compensation. The fulfillment has been the fuel for our team at LifeWorx.

Bal Agrawal CEO LifeWorx

Given the growth of our company and observing the need in the marketplace, our mission has evolved to serve a broader clientele by creating an online service to allow clients to serve themselves at their own convenience and at a low cost . At the same time, we continue to maintain trust, reliability and quality. We will make “finding good help at home” as simple as getting a good cup of coffee.

Client Relations Manager at the Sarasota Office

My Name is Jeff Hapoienu, and I am a Client Relations Associate for LifeWorx in Sarasota Florida. I started in June 2021 and recently moved here. My task is to pair the perfect care provider with the right services in a way that relieves the family of unnecessary stress during what may be a difficult time.  My position with LifeWorx is not as a job, but a reason to pay it forward.

My personal experience with elder care revolves around my mother-in-law. She lived with my wife and I for fifteen years. She had a stroke, which brought on Dementia. It was a struggle to take care of her. We made the decision to bring her to an assisted living facility. Then COVID hit and we were not allowed to visit. She also contracted COVID and passed away without family at her side. Having a superior in-home care provider would have changed her quality of life and our lives as well

My task is to pair the perfect care provider with the right services in a way that relieves the family of unnecessary stress during what may be a difficult time.

I have over 25 years of sales management experience in the luxury automobile and food industry. Along with my personal family history, I understand the necessity for providing a service of the highest caliber, to families who only want the best care available for their loved ones.
 
I am looking forward to spending quality time with my wife, enjoying this new chapter of our lives together in one of the most beautiful parts of the country.

Michelle Magaletti Candidate Relations Manager at the Sarasota Office

My grandmother has spent over the last 10 years of her life with vascular dementia. My grandmother is my driving force as to why I ensure each day that our clients only receive the best candidates to work for their loved ones. LifeWorx does a great job in meeting families where they are and helping them to move forward through what is a very tumultuous time during a loved one’s life. I would only want the best working with my grandmother and feel that everyone else should have the same opportunity as well.

I am responsible for recruiting and managing our newest location in Sarasota, FL. I also assist with finding coverage for ongoing services. 

I am responsible for recruiting and managing our newest location in Sarasota, FL. I also assist with finding coverage for ongoing services, as well as dealing with current applicants, candidates, and clients. I also work as an office manager to help make sure our office in Florida is running smoothly and interact with vendors on a day-to-day basis.

I graduated with a bachelor’s degree in Psychology from Mercy College and spent my first few years helping individuals with disabilities find and retain employment. I grew up in Thornwood, NY and have spent the last few years living in Yorktown Heights, NY. I relocated for work and now live in sunny Sarasota, FL.   

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Photo from LifeWorx